Most tender forms ask a contractor to tick boxes: yes we do coiled tubing, yes we do inspection, yes we do deepwater. Almost everyone ticks every box. The client then spends months finding out which yes means our own crew and which means a phone call to someone else.
We decided in 2024 to publish exactly what we do and how. The capability matrix has four levels, not two: in-house, partner, on request and not offered. It is updated every quarter and anyone can see it.
We worried it would lose us work. It has done the opposite. Operators tell us it saves them a round of clarifications and lets them build their contracting strategy around facts. When we say in-house, they believe us.
There is a discipline in it for us too. Every cell has to be true. If a crew leaves or a unit is sold, the matrix changes, and the commercial team cannot promise what the operations desk cannot deliver.