← A Covorn template · Boarding school website Make it mine
Nobel HeightsKano · Est. 1962

For the owner · example numbers

Monthly growth report

How the website, the Vablus chat and the AI phone line turned into visits, applications and paid assessment fees this month. Example numbers, drawn as they would be from the COVORN apps.

5,100Visitors, up 11%
270Chats, up 12%
55Leads, up 17%
23Assessment fees paid

Visitors

Monthly website visitors, example

02,0004,0006,0008,000DecJanFebMarAprMayJunJulAugSepOctNov

Chats

Vablus and WhatsApp conversations, example

90Dec110Jan140Feb120Mar100Apr115May150Jun180Jul260Aug290Sep240Oct270Nov

Leads

Open day bookings, applications and enquiries, example

020406080DecJanFebMarAprMayJunJulAugSepOctNov

Paid

Assessment fees and uniform orders through Receivly, example

6Dec8Jan12Feb9Mar7Apr8May12Jun15Jul24Aug27Sep19Oct23Nov

This month

From visitor to assessment

Visitors5,100
Chats270
Leads55
Open day bookings38
Assessment fees paid23

Example numbers.

What worked

  1. The day story

    Visitors who scrolled the whole day were three times as likely to book an open day.

  2. Chat bookings

    61 families got a summary in the chat and 9 paid the assessment fee there.

  3. AI line

    94 calls, mostly from 20:00 to 23:00, booked 14 visits.

Add an open day

Saturday open days are full until December.

Follow up summaries

52 chat summaries have not booked yet. Vablus can follow up on WhatsApp.

Promote SS1 entry

SS1 pages get a third of the visits of JSS1.

Where do these numbers come from?

In the live site they come from the COVORN apps: the website, Vablus, the AI line and Receivly. Here they are example numbers.